Saturday, November 02, 2013

Focusing on a specific geographical location

To focus my Google Adwords campaign for promoting lead generator ebook, I found all the unique IPs for the downleads by doing (rails 3.2 webapp):

ips = Download.select('DISTINCT ips')

list = ips.collect(&:ip)

Paste the ip list as a single column on the  Convert IP to Country website. Very interesting fact:

50% of the downloads is from USA. So it is better to follow the Google Ad support person's advice of targeting to one or two geographical locations.